For all the fuss over the number of free throws he shoots, he doesn't even lead the league in attempts per game. That's ...

Alexander, loyalty is law. It's the creed of the Thunder's face of the franchise, a starter in Sunday’s NBA All-Star Game by ...

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The SHAI 001, his first design as the creative director of the basketball division, looks good on and off the court ...

As the next milestone in his journey with Converse, Shai Gilgeous-Alexander now has a signature shoe — the SHAI 001.

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Oklahoma City Thunder point guard Shai Gilgeous-Alexander has unveiled details of his first signature sneaker.

Shai Gilgeous-Alexander leads the MVP race over Nikola Jokic as the Oklahoma City Thunder outpace the Denver Nuggets in the ...

Throughout NBA history, one of basketball's best marketing tools has been its star player's shoes. Dating back to the Converse weapon and an ad campaign which f ...

Shai Gilgeous-Alexander and Converse have finally revealed a first look at the long-anticipated SHAI 001.

Minnesota Timberwolves defeated the Oklahoma City Thunder 116-101, never trailing at any point in the game. Naz Reid led the ...

There is a new signature shoe in the NBA, and it comes from the leading candidate for this season's MVP award, Oklahoma City Thunder guard Shai Gilgeous-Alexander.