The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...

Jimmy Kimmel’s powerful return to air in the wake of the Los Angeles wildfires earned a spike in viewership last week, ...

If you’re a fan of blight and violence, you can probably do a lot worse for yourself than spending a few hours watching NFL games from the 1970s on YouTube. Stick to the four teams in the rust-bucket ...

The Korean hit posted the highest single-week viewing tally for any streaming title in the United States in 2024 with 4.92 billion minutes of viewing for the week of Dec. 23-29. Season two Squid Game ...

Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.

The Media Rating Council has approved the accreditation of Nielsen's Big Data + Panel TV ratings measurement. The new method ...

"This effort marks the first time MRC has accredited a hybrid panel/big-data product inclusive of persons level estimates," ...

NEW YORK —The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National ...

Nielsen has received accreditation for its Big Data + Panel national TV measurement from the Media Rating Council (MRC), ...

Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...