Women’s tennis’ WTA body has brought in the Gillette Venus female shaving products brand as a new global commercial partner.

Indian Wells is the host of many significant changes for both the ATP and WTA Tours this year. After 25 years of having the same surface, Indian Wells have switched to Laykold that is also used by the ...

While some critics (and players) have slammed the new logo design, I believe some are missing the point – design is just one ...

The WTA went through a rebrand recently, and two of the leading players, Aryna Sabalenka and Coco Gauff, shared their ...

Elena Rybakina wasn't that really interested in commenting too much about the WTA's new logo, simply stating that she was ...

The Women’s Tennis Association (WTA) has rolled out a new identity in a bid to transform the sporting body into an ...

They say there's no such thing as bad publicity, which is perhaps just as well for an attempt to transform the image of women ...

The WTA launched a bold new direction and rebrand a few days ago, which has been endorsed by world No. 1 Aryna Sabalenka. She is also happy with the increased Saudi investment in tennis. There are a ...

Tennis fans all over the world are excited about the Sunshine Double. Not only do they get to see WTA World No. 2 Iga Swiatek ...

Indian Wells has traditionally been one of the slowest of the big hard-court events, and has remained so across a general ...

Kristina Mladenovic isn't a big fan of the WTA's new logo as the six-time Grand Slam doubles champion questions who came up ...