NBCU, Fox, WBD, DirecTV & Comcast Execs Say Their Unusual Ad Collaboration Can Help Close The Gap With Big Tech
An unusual coalition of the willing – senior execs from NBCUniversal, Fox Corp., Warner Bros. Discovery, DirecTV and Comcast ...
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Universal Ads Gets A Big Spotlight At CES Show
When it comes to media and technology, CNBC reporter Julia Boorstin has emerged as a key voice to the general public. On ...
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CES 2025: Programmatic advertising expands across premium video, live events and streaming
At CES 2025, Comcast announced Universal Ads, a platform connecting major media companies to streamline premium video ...
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Comcast to Launch Industry-Changing, Cross-Publisher Advertising Solution for the Premium Video Category
Ahead of the Consumer Electronic Show, today Comcast announced Universal Ads, a one-stop TV advertising platform that brings ...
Comcast NBCUniversal’s Cable Network “SpinCo” Adds More Senior Executives To Its Roster
The executive ranks of the cable network entity spinning off from Comcast/NBCUniversal later this year have been filled in ...
Val Boreland Takes Entertainment Reins for Comcast’s NBCU Spin-Off
Val Boreland will be president of entertainment for NBCUniversal's spinoff, a sign that the company will depend on content ...
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Why CTV Wants To Go Small; Google Display & Video – & Streaming?
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. CES SMB CTV Amid CES announcements about the ...
NBCU’s Ad Sales Chief Previews CES Reveal: Peacock’s AI-Driven Ad Products and More
Mark Marshall is in Las Vegas to unveil a suite of new products, and tout a jam-packed lineup of tentpole events coming to ...
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Kelly Campbell, President of Comcast’s Peacock, to resign
A senior Comcast executive who oversaw the company’s direct-to-consumer business is resigning.