From the Bedlam Bell to the Platypus Trophy and everything in between, college football's trophies add an extra layer of ...

In an era of college football where bowl sponsors are constantly looking to up the antics, a functional toaster trophy is a ...

The first-round of the College Football Playoff will be contested Dec. 20-21. No. 9 seed Tennessee (10-2, 6-2 SEC) will play ...

The Pop-Tarts Bowl captivated the college football scene last season by introducing an edible mascot. A year later, the ...

The Iowa State Cyclones and Miami Hurricanes will vie for the right to hoist the toaster trophy later this month.

When it comes to marketing, nobody does it better during the college football bowl season than the Pop-Tarts Bowl. After ...

Last year, the Pop-Tars Bowl "cooked" its own mascot and fed it to the winning team, which probably felt like a fever dream ...

The 2024 Pop-Tarts Bowl unveiled a new trophy on Monday, and a new parody commercial has followed the toasty revelation. The ...

According to a press release, Pop-Tarts & GE have accepted this year’s challenge and delivered an epic solution. Pop-Tarts ...

As the Miami Hurricanes and Iowa State Cyclones prepare to go head-to-head in the annual Pop-Tarts Bowl Dec. 28, they’ll be ...

The Pop-Tarts Bowl is thrilled to announce the unveiling of the first championship trophy in sports to include a working ...

After a memorable post-game celebration last year, Pop-Tarts is upping its game for the 2024 Pop-Tarts Bowl in Orlando.