American Eagle’s latest campaign featuring actress Sydney Sweeney stirred controversy shortly after launch, prompting the brand to quietly adjust how it presented the rollout, but not the ad itself.

Did American Eagle apologize for the "combined impact" of Sydney Sweeney's "blue eyes, blonde hair, and general hotness" in ...

Sydney Sweeney's new campaign for American Eagle has ignited a fierce online debate over its perceived messaging. The ...

American Eagle’s new denim campaign featuring actor Sydney Sweeney has sparked backlash over a “genes" pun. Here’s what’s behind the controversy—and why it’s drawing so much attention.

The campaign has sparked a debate about race, Western beauty standards, and the backlash to “woke” American culture.