Rasika Prashant, Co-founder and CMO of Tata Soulfull, laid out how the brand is redefining the rules of the FMCG scene at the e4m Health and Wellness Marketing Awards 2025. Tata Soulfull, the ...

Anandani outlined several tech-led initiatives across Kenvue’s portfolio. Neutrogena’s Skin360 uses AI to assess skin types and recommend products, while Johnson’s Baby gift boxes now come with AR ...

The controversy started when lawmakers, cultural analysts, and artisans pointed out the striking resemblance between Prada’s runway sandals and traditional Kolhapuri chappals. While many expected the ...

Noida has installed its first Times Square-inspired anamorphic billboard in the heart of Sector 18. Positioned at one of the city's busiest commercial stretches, the digital hoarding is expected to ...

With plans to conclude his tenure as CEO and MD on July 31, 2025, Rohit Jawa on Friday turned to LinkedIn to post an emotional note, reflecting on his journey spanning nearly four decades at Hindustan ...

Speculation is growing around the possibility of an AI-powered bot being introduced as a contestant in the upcoming season of Bigg Boss. Multiple entertainment portals have reported that ‘Habubu’, a ...

Dating apps are now marketing heartbreak, using breakup-themed campaigns to tap into Gen Z’s focus on self-care and emotional growth ...

From floating holograms and robotic arms to dual screen illusions and mobile-synced digital triggers, the medium has broken free of its physical constraints to become a dynamic storytelling platform.

Prasanth Kumar, CEO of GroupM South Asia, in an internal mail to colleagues, shared insights into the transformation of GroupM’s brand identity to WPP Media. He highlighted that this move is part of a ...

The advertising campaigns are tailored to resonate with specific consumer segments ensuring that the messaging is relevant and impactful for each audience group. The brand has recently launched, ...

India contributes just 4-5% to the global wellness industry despite being home to nearly 18% of the world’s population — a gap that Shivam Puri, Managing Director and CEO of Cipla Health, called both ...

On July 7, 2025, the International Cricket Council (ICC) named Sanjog Gupta as its new Chief Executive Officer, making him the seventh person to hold the position. A prominent figure in global media ...