Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

The broadcaster reached its digital advertising revenue target of 30% a year early amid a decline in linear viewing.

From investing in your personal brand to zeroing in on your purpose, the Center Parcs CMO believes modern marketing leaders ...

While almost 90% of marketers have influence over advertising and comms, just a third are involved in discussions about price ...

As it looks to unite its brand messaging under one platform, Fairtrade Foundation is targeting a younger audience and making ...

Zoe co-founder Tim Spector calls the ruling “baffling” for inconsistencies around what is defined as an ultra-processed food, ...

The impact on brand buzz and brand equity is even greater for digital leadership departures, according to academics from ...

As Airbnb continues its push into services and experiences, the team behind it explain how the company had to “rebuild” its ...

The company, which owns Mr Kipling, Bisto and Ambrosia, says it is currently recruiting for Yilmaz Erceyes’ replacement.

Influencers Explored series, brands and creators discuss why influencers are central to evolving the B2B marketing mix.

The top 100 most valuable brands across the world grew their brand value by 29% in the last 12 months to reach $10.7trn ...

The best-selling pizza in Italy, by a long way, is a margherita. Yep, that’s right, the undisputed experts in pizza choose, most of the time, a simple option. Just tomato sauce and cheese. In ...