And, of course, one thing that brought Generation Alpha some semblance of joy—TikTok—could be banned. This is a generation of ...

Discover how Generation Alpha values and chooses brands committed to ethical practices and social responsibility.

The explosion of Gen Alpha slangs is becoming challenging for Millennial parents to decode them. Parents shared their ...

Mewing,” “rizz,” “sigma” and “gigachad” are some of the phrases used by Gen Alpha that have left parents perplexed.

Gen Alpha slang, from “slay” to “rizz,” is baffling parents and leaving adults scrambling to decode the new vocabulary.

From “mewing” and “slaying” to “sigma” and “rizz,” the lingo of Gen Alpha is baffling parents more than ever before. “When we ...

Just when millennials thought they had conquered Gen Z slang, enter Gen Alpha with their wild new vocabulary. From calling ...

After losing their homes in the LA fires, teenage girls are finding confidence and feeling beautiful again thanks to beauty ...

A rising wave of Gen Alpha slang is sweeping the internet, baffling parents as they try to decode the meanings behind viral ...

As the financial services industry continues to grapple with increasing market complexity, regulatory pressures and the need ...

The idea that ultra-high-net-worth individuals are more concerned with wealth preservation than alpha generation isn't ...