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Customer Journey Map vs. Process Map: What’s the Difference?
Customer journey maps and process maps both illustrate flow. They are looking at an experience from two different perspectives. Process maps tend to take the view of the company, while customer ...
Forbes26d
E-Tailers: Don’t Ignore These Important Aspects Of The Customer Journey
Don’t worry. I can help you better understand the customer journey by using my years of experience in this space to impart some of its most important aspects. So, let’s dig in! The customer ...
The Financial Times11mon
Revolutionising customer experience in the artificial intelligence age
The customer journey is evolving from a fragmented experience ... and consolidating disparate interactions into one seamless flow. However, many businesses and brands may know they have a specific ...