The frozen, citrusy beach treat is a nostalgic North Myrtle Beach tradition for many, and it has a complex history. Here’s ...

A motorcycle crash in Myrtle Beach has resulted in one death, according to the coroner’s office. Here’s what we know about ...

Santa trades the snow for sand in Myrtle Beach. Even the Jolly Old Elf has to take a break from the hustle and bustle of ...

MYRTLE BEACH, SC (WMBF) - A 38-year-old man is dead after a Friday night crash in Myrtle Beach. Horry County Chief Deputy ...

An abandoned Myrtle Beach hotel caught fire over the weekend, officials said. The blaze broke out at the Sea Gypsy Inn on ...

With uncrowded sands and small-town vibes, a North Carolina beach leads a new list of America’s calmest shores.

Myrtle Beach-area club Capital Vacations denied allegations of racism, wrongful termination and retaliation by Jasmine Ray, a Black woman and former manager.

Myrtle Beach crews are working to knock down a fire at the Sea Gypsy Inn on North Ocean Boulevard. The incident began just before 10 a.m. at Sea Gypsy Inn at 304 ...

MYRTLE BEACH, S.C. (WMBF) - A fire at the Sea Gypsy motel in Myrtle Beach sent one firefighter to the hospital over the weekend. Myrtle Beach Fire Department crews received the call about the fire in ...

Christmas came early in North Myrtle Beach as the city started setting up its 10th annual Great Christmas Light Show. Jacob ...

Sally Thomas was on the way home with her daughter and grandkids after a family vacation to the beach when, in a matter of seconds, their lives were changed forever.

Over the last 20 years Myrtle Beach has grown to a year-round destination through a combine efforts by the city, Horry County ...