The mother-daughter bridal and prom dress store celebrates five years in Coralville and plans to nearly double its footprint ...

Bride-to-be Gillian Duffy revealed in a viral TikTok video that she repurposed and wore her mom’s wedding dress for her ...

No matter your style or budget, these gorgeous mother of the bride dresses prove you can feel stylish on your daughter's big day—without stealing the spotlight. Finding perfect mother of the bride ...

In the world of bridal fashion, tradition and innovation often intertwine, creating a perfect blend of history and modernity. One of the most heartfelt ways to honor family traditions while showcasing ...

While watching the 2025 Screen Actors Guild Awards earlier this year, Tracy Kauffman-Wood tells PEOPLE she immediately fell ...

The tradition of ‘something borrowed’ is often said to bring good luck to the bride. Tracy Kauffman-Wood, reflecting on her past experiences, highlights the emotional weight behind this custom. Back ...

In the video, the bride could be seen smiling as she walked into the shower wearing the white bodice from her mother’s original lace dress. In a separate clip, she could also be seen trying on ...

Traditionally, Chinese brides wear red to symbolize good fortune, both for themselves and their families. The red cheongsam or qipao, a form-fitting dress detailed with golden adornments is a staple ...

A mother of a bride has a what she thinks is a wicked good ... It’s not the first time she’s desired to borrow a dress for a wedding. Kauffman-Wood told the publication that back in 1987 ...

This shift explains why we’ve started to see a steady rise in short wedding dresses, bridal separates, lots of linen and a smattering of sequins—creating modern pieces with a shelf life that ...

Groups of girls glammed up to the nines wearing sparkly eyeshadow and modern ... high heels and embellished mini dresses. Speaking about the role of the bride market in a Broadly documentary ...