It's a brand-focused play, leaving room for product-specific ads to follow. Is having one of the best logos becoming less important than weilding a strong typeface? While nostalgia might tempt ...

It’s not every day that you see a US$1,000 motorcycle that’s ready to ride as it comes. That’s exactly what we have here in ...

M+C Saatchi rebrands with ‘Cultural Power’, a framework designed to help brands harness cultural forces to drive demand and brand growth.

Following the launch of Cultural Power in December to the UK and Australian markets, the newly branded M+C Saatchi Group is ...

Edmonton Oilers captain Connor McDavid’s wife, Lauren Kyle, launched her sportswear brand, Sports Club Atelier, last year in December.

Growing up in a house in Leitrim as the youngest of eight girls has been a unique and inspiring experience for entrepreneur ...

As Cultural Power takes centre stage as M+C Saatchi Group launches new AI-powered diagnostic tool and bold new brand identity ...

What’s the difference between a brand and a business? Virtually nothing… But potentially everything. When building an online ...

Inditex cited no reason for slower growth, but businesses have been warning of weaker demand, especially in the U.S. as trade ...

Alfredos Restaurant has a "striking" new look but Mark Williams was relieved to find one key thing that's stayed the same ...

According to the UK Daily Mail on the 5th (local time), SKIMS set up a giant 60-foot (approximately 18m) bikini balloon in the middle of Times Square in New York City. This installation commemorates ...