The Dynamic Ads optimization initiative represents a paradigm shift in how advertising platforms approach vertical-specific ...

The enterprise shift toward distributed systems of specialized AI agents is happening because reality is complex, and when ...

Companies adopt multi-step lead capture forms and dynamic funnels to reduce wasted ad spend and improve lead quality.

AI-driven creative is transforming B2B advertising by connecting creative decisions to pipeline, revenue, and measurable ...

PMax for B2B depends on conversion signals, market size, and tolerance for automation. Learn when it’s worth testing.

A common mistake in email marketing is using AI as a tactical shortcut without understanding customer needs and intent.

Kistler provides a powerful tool for making more productive use of data from the manufacturing process. Jan. 23, 2026 — With ...

How can AI drive value in the heavy-duty aftermarket, and when should fleets act? BCG aims to give some answers.

Take charge of your advertising with Performance Max. Learn to segment products and enhance your campaign performance ...

Digital tools reshape system design, operation, and optimization with AI managing renewable sources, microgrids, and prosumers.