Companies fail at customer-centric sales strategies when relying on assumptions instead of listening. Businesses that ...

In today’s competitive market, customer loyalty is no longer guaranteed. Research shows that 70% of consumers worldwide have ...

In this edition of TechTalk, Rohit Nichani, President & Chief Growth Officer, Encora, delves into the impact of ...

And in a customer-centric organization, these formerly siloed activities will expand and connect. For example, the sales team’s responsibilities should include servicing HCPs across channels. Sales ...

Prioritising customer-centricity is critical to not only improve ... If multiple clients complain about slow response times, for example, addressing this concern proactively demonstrates that ...

up-to-date examples, and current sources. Thus, auditing and updating existing content should be an ongoing practice in customer-centric SEO. This allows one to identify outdated information ...

The company was recently honored with the ‘Best Use of Marketing Automation’ award at the E4M MarTech Awards 2024, ...

Citizen-centric experiences are witnessing a transformation powered by technology and the government's will to make services ...

Embedded lending’s alignment with modern SMB demands allows it to create a robust loyalty loop – from acquisition by promising a value-added, point-of-need service that puts them first to retention by ...

By identifying friction points and translating them into actionable insights, CX teams help ensure innovation is grounded in ...