Samsung’s Galaxy S25 is a great device, and it does genuinely raise the bar on smartphone AI. But for home and business users, the fact this is a device that’s all about AI has come too soon for its buyers to fully understand how to stay AI-safe, or even the questions they should ask. All that should be factored in to any decision to switch.

Apple Intelligence offers built-in ChatGPT integration with others, including Google Gemini, coming down the road. One of Samsung’s marquee AI features is that its AI infrastructure is designed to accommodate third-party chatbots, starting with Google Gemini over its own Bixby AI assistant.

The Galaxy S25 Ultra comes to this battle with a powerful new 50MP ultrawide camera, up from 12MP on the Galaxy S24 Ultra. This same lens also promises four times as much detail when taking macro shots.