Independent ad agency’s faux ‘Marion Ett’ LinkedIn profile encourages WPP staff to cut their strings
Since creating its profile, Marion Ette has been active on LinkedIn, targeting individual WPP creative staff and their unique ...
The retailer follows Walmart, Ford, Tractor Supply, Molson Coors and McDonald’s in retreating from DEI commitments. (Photo by Scott Olson/Getty Images). MINNEAPOLIS: Target is the latest company to ...
Pop culture isn’t just a hobby anymore. The online trends of 2024 are changing the way brands engage with audiences, says Hirsch Leatherwood’s Avani Johnson. The presentation you give on the day of ...
The tech-focused healthcare specialist agency will stay in a “preferred partnership arrangement” with Real Chemistry, according to private equity firm New Mountain Capital, which maintains majority ...
Securities laws in the U.S. governing company behavior before, during and after an IPO leave many comms leaders wondering ...
Omnicom chairman and chief executive John Wren has said the group is “incredibly well prepared” for the acquisition of ...
Why the furniture brand decided to weigh in on the controversial topic.
The two teamed up to celebrate a popular cocktail that was invented in Puerto Rico.
Thrivers, survivors and 'pinkwashing' dominate October campaigns. What’s missing is education about the disease.
The agency, which has traditionally referred to itself as a multicultural communications firm, is broadening its definition of identity to include a range of ‘dimensions’ beyond ethnicity.
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