To efficiently navigate the world around us, our brains have developed shortcuts to pre-select the most relevant visual information at first glance. In the era of rapid web browsing and content ...

To efficiently navigate the world around us, our brains have developed shortcuts to pre-select the most relevant visual information at first glance. In the era of rapid web browsing and content ...

In the information age of today, time is a very valuable commodity, especially for business owners and marketers. When research suggests that humans have attention spans shorter than a goldfish, there ...

Whether we’re staring at our phones, the page of a book, or the person across the table, the objects of our focus never stand in isolation; there are always other objects or people in our field of ...

Ensure that information is easily readable and presented without visual clutter. Less is more. Create short, effective content by considering the following: Create a visual hierarchy: a strong ...

The visual system is probably the best understood part of the brain. Over the past 75 years, neuroscientists have assembled a detailed account of how light waves entering your eyes allow you to ...