Twitter faces scrutiny, yet there are unique opportunities to revamp its image, user relations and outdated analytics system. Will this strategic shift succeed? With Elon Musk’s Twitter features ...

Twitter appears to have pulled the plug on its Analytics service, preventing users from getting detailed information on the reach of their tweets. Twitter Analytics used to provide detailed breakdowns ...

Looking back over the past year, it’s clear that for many organizations, regardless of size or industry, technology was invoked to survive the crisis. Much has been reported about the rapid migration ...

Who should be in charge of data, analytics, and AI? While there are many possible divisions of responsibility and reporting ...