Brooklyn-based hair-care brand Amika is launching its first immersive virtual experience on the popular metaverse gaming platform Roblox alongside experiential e-commerce company Obsess.

Immersive gaming and creation platform company Roblox, Inc. (RBLX) has named Paramount CFO Naveen Chopra as its new finance chief, effective June 30. Chopra will succeed Michael Guthrie, who ...

Roblox has hired former Roku executive Louqman Parampath to help build out its advertising business, as the video-game platform bets on its lucrative young user base to draw marketing dollars.

Roblox began testing video ads towards the end of 2023 as part of its latest efforts to monetize its platform. The deal with PubMatic will allow brands to purchase Roblox's video-ad inventory ...

Roblox Corp. tapped Paramount Global’s Naveen Chopra as its new chief financial officer, effective June 30. “Naveen’s experience as CFO at leading companies equips him with invaluable ...

Immersive Video Ads Availability: Roblox immersive video ads are going through an alpha test and will become broadly available to advertisers on Roblox later this year.

Within its own universe, metaverse gaming platform Roblox is teeming with life: Its almost 78 million daily active users are organizing hunger strikes over in-game payment systems and have built ...