Storytelling is the watchword in content marketing. To communicate with humans on an emotional level, you should tell stories using the same techniques that we all grew up with. Data storytelling is ...

Much has been said about the proliferation of data and how this has led to various emerging specialisms, such as data strategy, data engineering, data management, automation and data sciences. Each ...

However, in our collective infatuation with data (and obtaining more of it), what’s often overlooked is the role that storytelling plays in extracting real value from data. The reality is that data by ...

Data storytelling is essentially what it sounds like: using storytelling techniques and narrative structure to convey ...

Numbers don’t lie—but sometimes they can be made to fib. As anyone in business knows, one of the greatest sources of danger is a large, complex, convoluted collection of data. Massive datasets can be ...

Forbes contributors publish independent expert analyses and insights. I track enterprise software application development & data management. There’s a lot of talk about data. The rapid acceleration of ...

Narrative Science, the Chicago-based company behind the Lexio data storytelling software, will join Seattle-based data visualization company Tableau Software under an agreement to be acquired by ...

Why is all the travel time, rich food, lack of exercise and not-your-own-bed annoyance of going to conferences worth the effort? For me, it is because the speakers usually bring life to information ...