Mariah Carey Comes To Roblox With “Mariah Carey’s Winter Wonderland” in Livetopia, Bringing the Queen of Christmas To The Virtual Stage.

Roblox has previously tapped into music collaborations with artists like Elton John, Lil Nas X, Lizzo, and The Chainsmokers. Carey has taken over Roblox’s Livetopia with her digital campaign ...

On Friday, the "Fantasy" singer announced that she is bringing the holiday spirit to the online game platform Roblox through Livetopia with a virtual experience called Mariah Carey's Winter ...

Livetopia is one of the most engrossing roleplaying games on the Roblox platform. Players can build entire lives for themselves in Livetopia, with the ability to build houses, have a job, and ...

American Eagle will make its Roblox debut to promote a spring "Members Always" collection that draws on vintage and prep styles and emphasizes inclusivity, per a news release. The retailer partnered ...

Invisalign’s Roblox activation sees over 2 million users The company’s head of marketing shares what was considered when creating the virtual world and what he’s learned since its launch.