Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Amika is a hair care brand that is launching its Amikaverse brand ...

The brand partnered with Obsess to launch “The Amikaverse” on the game platform, and later this year will create a matching virtual store. In the Amikaverse, players can select one of three characters ...

Brooklyn-based hair-care brand Amika is launching its first immersive virtual experience on the popular metaverse gaming platform Roblox alongside experiential e-commerce company Obsess. “The ...

Differin's 'Level Up' campaign is integrated into top Roblox games. By infusing acne care into Roblox, Differin is tackling a significant emotional and mental health challenge with education, ...

The lawsuit, filed in federal court, claims Roblox lures parents into believing its app is an appropriate place for children to play.