Fashion isn’t just fun in Roblox: Dress to Impress ' Style Showdown game mode; it’s the battlefield where only the fiercest fits survive. Your mission? Serve looks, match the theme, and win ...

Mattel and metaverse game developer Gamefam are bringing a Barbie-themed game to the global immersive platform Roblox on 6 October.

The first-ever official Barbie Roblox game - Barbie DreamHouse Tycoon - launches on 6th October, inviting players to enter the world of Barbie and build their very own DreamHouse.

In most Roblox games, your character is, well, just a block. But in Dress to Impress, users play as a highly customizable model, which appeals to the fashion-obsessed.