Roblox Clip It is a social media platform in video game format, where you customize your avatar, record videos, and post them online for the world to see.

(Bloomberg) -- Roblox Corp. is testing a short-form video app similar to TikTok that will allow users to capture and share 30-second clips of their video-game play.

CLIP It is the latest in a string of new social media platforms that bear a striking resemblance to TikTok. However, this new platform will be incorporated into the hit online gaming platform Roblox.