Mobile application update. Vector flat outline icon illustration isolated on white background. Google released a batch of new monetization, targeting and measurement features for AdMob on Thursday, ...

Marking the start of what's believed will be a far wider integration, Google has announced it is bringing AdSense ads to its AdMob platform. Google's web-based AdSense focuses on context, serving up ...

In its March monthly metrics report, mobile advertising company AdMob drills down into what's going on in the world of Android phones. Which makes sense as Google's in the process of buying it, the US ...

Google AdMob is introducing Technical ad delivery to help publishers ensure that displayed ads adhere to regulations in the European Economic Area (EEA) and the United Kingdom (UK). Technical ad ...

Google sent an email to AdSense, AdMob and Ad Manager users saying they are "launching support for programmatic bidding on inventory eligible for Limited ads." Limited ads (LTD) give publishers the ...

Google plans to buy mobile advertising provider AdMob for US$750 million stock, the search giant said on Monday. AdMob is a leader in mobile advertising and already serves ads for some applications ...

FRANKFURT/LONDON (Reuters) - Google Inc prides itself on setting trends and its $750 million buy of mobile advertising group AdMob may be no exception. A flurry of mergers and acquisitions is on the ...