In too many organizations, design is treated as a downstream function or even a cost center. In the best case, it’s a nice-to ...

Global competitiveness now depends on how firms design international structures. In fact, corporate architecture and intangible assets shape strategy as much as products.

Toyna Chin is the Head of Marketing at Novotech, a global CRO. She writes about leadership, marketing, and lessons of day-to-day business. Every leader has an opinion on how their organization should ...

Once you’ve identified your audience and refined your message, your design strategy becomes the difference between a mail piece that performs and one that gets ignored. Images, fonts, layout, copy, ...

Leading tech companies embed their competitive edge in digital products, setting the stage for success from the start. However, traditional financial firms face a challenge here, especially when ...

These days, the architecture industry cannot disregard how significant the challenge of sustainability has become. One strategy for achieving sustainable development is a circular economy, based on a ...

Wharton Online put out a self-paced, three-course sequence to teach innovation and design thinking. The Innovation Strategy and Design Thinking Certificate was launched on Nov. 6 to teach skills from ...

The VW Group, composed of 10 brands including Audi, Porsche, Skoda, SEAT, Ducati, and others, is placing a greater emphasis on design in its business. Design departments of the various VW Group brands ...

As sustainability has become increasingly urgent in higher-level executive discussions, store design teams have had to face a new creative reality: that they need to integrate sustainability into ...