With this acquisition, Adobe will expand its offerings to include workflow management for digital content creators. Adobe has entered a definitive agreement to acquire Workfront for $1.5bn in an ...

Adobe Workfront, the technology giant’s enterprise marketing work-management platform, has just added new capabilities to help agencies plan and collaborate on their client work. Adobe acquired ...

Fifteen months after closing its acquisition of Workfront, Adobe continues to integrate the work management platform into its broader product suite at this week's Adobe Summit. A new integration with ...

Adobe's Workfront acquisition is part of a larger trend of companies coupling digital asset management with content collaboration and production capabilities. Major marketing cloud providers have ...