The following excerpt is from Susan Gunelius’ book Ultimate Guide to Email Marketing for Business. Buy it now from Amazon | Barnes & Noble | iTunes | IndieBound Before you write an email message, you ...

Here are 10 strategies that will enable job seekers to land an exciting new gig through unorthodox email outreach strategies. 1. Embed a personal video in emails. Both consumers and B2B buyers prefer ...

If you’ve spent an afternoon (or 20) trawling through the muddy depths of a corporate inbox, you may be surprised to learn the original purpose of email was to build relationships, specifically within ...

I write to you from quarantine, having just hammered out the last “We have COVID” email–this one to my son’s preschool director. Blerg. Other WRAL Top Stories When we got positive COVID tests in our ...

Email has been around for 50 years, and for most of that time, it's remained relatively unchanged. Until now, at least. In the two years since the launch of ChatGPT, email has received a dramatic ...

Writing a subject line that will inspire receivers to open an email can be a big challenge for professional communicators, especially if the same message is going out to a large number of people.

If you’re writing an email message with a call to action that motivates people to take an action, then you need to exploit the benefits of the item you’re offering. Whether that item is one of the ...