That said, referral programs are not all created equally. For every viral referral success story, there are many more companies that launch their customer-generation efforts to crickets -- meaning an ...

First, sit down and clearly outline your goals for your referral program. What does success look like for you? Do you want a clear change in sales after a year, two years or five years? Will you ...

Depending on where you look it up, the average Facebook user has somewhere between 100–200 connections. Social networks have enabled communication with acquaintances on a global scale, and the ...

Just look at social media. Your friends are constantly talking about businesses just like yours. They may even be offering glowing recommendations -- recommendations that you and other friends of ...

Companies are recognizing the value and revenue benefits of engaging with their customers to help drive their company strategies, planning and growth. Studies show that companies with strong customer ...

NEW YORK--(BUSINESS WIRE)--impact.com, the world’s leading partnership management platform, today announced the launch of impact.com/advocate, a customizable ...

I was sitting in my office, meeting with a friend of mine, and we were chatting about referrals. He had just killed it with a promo where he got 189 referrals over a three-month period. The promo was ...