The client’s budget has to be appropriate for their industry category. You may run into significant problems if competitors spend approximately $40,000 per month in PPC advertising, and your potential ...

Not long ago, showing up in a Google search was enough. A complete Google Business Profile (GBP) and a steady stream of reviews could put your client in front of the right customers. But today’s local ...

For SEO agencies and independent consultants looking for new business, a two-step strategy might be all you need to demonstrate your efficacy and separate from competitors. First, identify prospective ...