When Kendrick Lamar took center stage at the 2025 Super Bowl halftime show, his entrance wasn’t just about spectacle, it was a statement. Squatting on the hood of a 1987 Buick GNX, Lamar transformed a rare 1980s muscle car into a symbol of personal and artistic significance.

In short, Lamar put Black folks up on stage while concurrently putting white folks “up on game.” Thus, it was appropriate for Lamar to shut things down by having “GAME OVER” displayed in giant letters.