With Facebook’s cutover to a new corporate name — Meta — the company is giving the Oculus brand the axe. Andrew “Boz” Bosworth, who is currently head of Facebook Reality Labs overseeing ...

While we’re retiring the name, I can assure you that the original Oculus vision remains deeply embedded in how Meta will continue to drive mass adoption for VR today,” Bosworth wrote. Facebook ...

This effectively kills Oculus as a brand — although some "software and developer tools" will still bear the Oculus name, he wrote. "When people buy our products, we want them to clearly ...

Earlier today Facebook CEO Mark Zuckerberg announced that the company and its associated brands would be reformed under a new parent company called (drum roll please) Meta. Along with a sprawling ...

While we’re changing the brand of the hardware, Oculus will continue to be a core part of our DNA and will live on in things like software and developer tools. Facebook (sorry ...

The Oculus Rift helped kickstart the popularity of consumer VR today, ... "We all have a strong attachment to the Oculus ...

Since Facebook's rebranding to Meta in 2021, the Oculus brand has been absorbed and is now called "Meta VR."Starting last year, it became possible once again to use an Oculus headset without ...

Best Buy Black Friday in July deals 2025; Best Walmart tech deals 2025; ... Several years ago, Facebook rebranded to Meta and made plans to do away with the Oculus brand.

With Facebook‘s cutover to a new corporate name — Meta — the company is giving the Oculus brand the axe. Andrew “Boz” Bosworth, who is currently head of Facebook Reality Labs overseeing ...

Facebook's Oculus Quest virtual-reality headset is getting renamed as part of the company's sweeping rebrand. Facebook CEO Mark Zuckerberg announced Thursday during the company's Oculus Connect ...

The Oculus Rift helped kickstart the popularity of consumer VR today, ... "We all have a strong attachment to the Oculus brand, and this was a difficult decision to make," Bosworth wrote in 2021.

Facebook bought Oculus seven years ago for $2 billion. Popular on Variety “We all have a strong attachment to the Oculus brand, and this was a very difficult decision to make.