The Interactive Packaging Market is witnessing substantial growth driven by factors such as increased efficiency, reduced costs, and the need for sustainable packaging solutions. This market report ...

Innovative technology is transforming the packaging industry, as Immertia, a tech start-up, introduces an AI-powered concept that turns ordinary product packaging into an interactive experience for ...

Imagine if your milk carton could send you a message when the contents have gone sour. Imagine if the ingredients of certain foods could be sent to your phone, so you wouldn't have to read the small ...

“With the original Oculto packaging, we focused on creating a truly innovative bottle with a host of discoverable elements – everything from hidden messages on the back of the label to eyes that ...

SHEFFIELD, England, April 8 (UPI) --In the near future, shopping or using products may include video or interactive content displaying on screens attached to packages, according to researchers in ...

The appeal of QR codes has exploded in recent months. Consumers simply scan the QR code with any smartphone, and are brought directly to a mobile Internet site with special promotions and other ...

Ottawa, Nov. 24, 2025 (GLOBE NEWSWIRE) -- The global packaging 4.0 market, which had already reached a significant valuation in 2025, is projected to continue its upward trajectory through 2034, ...

GEELONG, Australia, June 10, 2021 /PRNewswire/ -- Interactive, storytelling packaging will become a reality for the craft beer industry this year, with the release of Beerscans, an augmented reality ...

Packaging is no longer just a wrapper. It’s an introduction, a first impression, and in most cases the deciding factor as to whether or not a consumer purchases a product or leaves it on the shelf.

The Internet of Things (IoT), Big Data, cloud, and consumer-based technologies are changing how companies drive more value and new revenue opportunities. No industry, segment, or market is immune.