Roblox is sketching out an ambitious 2024 road map for its ad business. The online gaming platform announced a slate of new features for its Immersive Ads hub at its investor day on Wednesday, ...
Online game platform Roblox has announced that immersive video ads are now accessible to all advertisers, allowing them to reach audiences aged 13 and up. This follows a six-month testing period that ...
“By advertising on Roblox, brands can create deeper connections and engage tens of millions of Gen Z users who represent our top-spending demographic and spend millions of hours here daily connecting ...
You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Lara O'Reilly Every time Lara publishes a story, you’ll get an alert straight to your inbox!
Online game platform Roblox has partnered with independent technology company PubMatic to enable programmatic media buying of its video advertising inventory. Brands will be able to gain access to ...
Roblox (NYSE:RBLX) is opening up its video ads offering to all advertisers following testing over the past six months, as the video game platform looks for more ways to monetize its free to play games ...