Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. But actually, the original ghost kitchen idea has a plausible afterlife. And it’s a more realistic ...
In the wake of COVID, virtual concepts have turned into culinary goldmines. The industry could potentially reach $1 trillion by 2030, according to research firm Euromonitor International. In early ...
A spread of dishes served at Local Kitchens in Studio City. (Emil Ravelo / For The Times) Shira Yevin was on her way to grab lunch from the Studio City Trader Joe’s, when she caught sight of a new ...
What is a ghost kitchen? A ghost kitchen, also known as a virtual kitchen, is a restaurant without a physical storefront. Instead of having a spot where you can physically pick up food or dine in, ...
A part of the dramatic evolution of the restaurant industry over the last several years has been the emergence of the ghost kitchen. Though ghost kitchens were around before the COVID-19 pandemic, ...
The pandemic that began in 2019 and now continues into 2022 has devastated the restaurant and foodservice industry, and digital transformation will change the model for years to come. One of the ...
STATEN ISLAND, N.Y. — The restaurant business has been around for thousands of years, the basic idea of making food and selling it at a profit. But one trend completely disrupts that traditional model ...
Fried chicken fans, rejoice! Sunday Best, John Perkins’ golden-fried brand that closed the doors to its brick-and-mortar restaurant this past February, is back, though in a much different form. The ...