Mastering generative engine optimization in 2026: Full guide

That’s the job of generative engine optimization (GEO) — and in 2026, it’s no longer optional. This guide shows you how to build, execute, and measure a GEO strategy that actually works. What is GEO — ...

The Birth Of GEO: Generative Engine Optimization And What It Means For Every Brand

Marketing leaders can follow these practical tips to govern how their brand shows up inside AI-generated answers.
Search Engine Land

Generative Engine Optimization framework introduced in new research

Adding relevant statistics, quotations and citations can boost content visibility in generative engines by up to 40%, according to a recent research paper. That finding comes from a paper titled GEO: ...
Reuters

A History of Generative Engine Optimization (GEO)

NEW YORK, NY, November 6, 2025 (EZ Newswire) -- Generative Engine Optimization (GEO) is a digital marketing discipline focused on optimizing content and online presence for visibility in AI-powered ...

4 Key Points On Generative Engine Optimization For Commerce Brands

The scale of AI-powered discovery has been growing exponentially. OpenAI’s ChatGPT now reaches over 5 billion visits a month and 800 million active weekly users. More than 40% of users are under 25.
Business Insider

SEO.co Expands White Label SEO to Address the Rise of LLMs & Generative Engine Optimization (GEO)

New offering helps agencies optimize client visibility across AI-driven search and generative answer engines Seattle, Washington, United States, January 23, 2026-- SEO.co today announced the expansion ...