The growing popularity of social media and smartphones has generated more connected and empowered consumers. To keep pace with these trends, cutting-edge organizations are revising their loyalty ...

Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. Erika Rasure is globally-recognized as a ...

Gamification is one of the hottest trends in the business world. Incorporating game elements can be a great way to motivate and engage customers and employees alike — utilizing an activity that has ...

The key for business using gamification is to let go of the illusion that gamification is merely an excuse to develop a game. Using game design elements in non-game contexts can increase participation ...

Another gamification example is the music community Phantasy Tour, which consists of fans of jam bands such as Phish, moe., Umphrey's McGee, The Disco Biscuits, and a few more of their brethren. This ...

PlayStation Plus was not something that many PS players were fond of when it was first released as it took away the free online gaming aspect that sort of gave PlayStation a competitive edge over the ...