Retailers are continuing to build out virtual offerings as interest in the metaverse and adjacent technologies grows. PacSun has introduced PACWORLD, an interactive mall inside the Roblox video game, ...
Jo Craig (they/them) is a writer on Game Rant from Scotland and has been in the industry for nearly a decade dissecting comic book movie trailers for hours and diving headfirst into horror. They still ...
Campaign Middle East on MSN
Majid Al Futtaim, PLG engage 28,800 players with Roblox activation
Majid Al Futtaim has partnered with Power League Gaming (PLG), a gaming and esports agency, to launch immersive, gamified replicas of Mall of the Emirates and City Centre on Roblox. The in-game ...
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