Purpose: The goal of the UAB NORC Behavioral Science and Analytics Core is to foster collaborations and enhance productivity of investigators using behavioral science theories, constructs, and ...

Complementing gamification is nudge theory, the behavioral economics framework developed by Richard Thaler and Cass Sunstein ...

In just a few years, the world has witnessed major challenges, including the disastrous impact of climate change, political polarization, economic downturns, and violent conflict, as well as a global ...

The AI revolution has transformed behavioral and cognitive research through unprecedented data volume, velocity, and variety (e.g., neural imaging, ...