Digital health has quickly evolved to a point where we can now capture data on everything from step counts and hours of sleep to blood pressure and blood glucose – all day, every day and everywhere.
The most successful organizations have leaders who understand how to implement strategies in ways that align with how people think, decide and act.
The global Behavioral Analytics market is projected to grow from USD 895.26 million in 2024 to USD 6,116.18 million by 2032, registering a robust CAGR of 27.15% during the forecast period. Rapid ...
When it comes to persuasion, whether it’s convincing customers to buy a bottle of whiskey or changing hearts and minds in an election, nothing beats the power of behavioral science. The Fast Company ...
This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Total R&D expenditures at American universities topped $117.5 billion in FY 2024. Of that ...
Bridging the Data Gap: How Digital Behavioral Insights Can Transform HCP Targeting in Specialty Care
Taking the targeting of oncologists likely to start treatment with CAR-T as an example, validation studies show that targeting top-scored physicians from predictive models yields precision rates of 60 ...
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