“There’s no doubt that auburn hair is having a moment”, says colour expert Samantha Cusick. “It’s a power move, but it can be soft too; this is a shade with range”, she continues.

Take hair color, for example ... Similar to other hair colors between black and blonde, auburn hair is a unique mix of more common brown hair with a splash of the red hair gene.

Jet black may look quite stark on fair skin tones, but on dark skin, it appears rich and gives hair the look of being healthy.